About the Client
Experience and skilled florist business in Taunton
Stems of Taunton is a business created by a local florist, starting up a new business again after a stint of employment in another local florist company.
Sally-ann was keen to revive her expertise and business contacts from her previous sole-trader days, and once again have her own thriving business – which is, as it always is for anyone – a bold a brave step.
The challenges for the business would be to have an instantly recognisable, attractive and professional identity for her target market. This needed to be consistent and strong across her socials, her delivery vehicle, and her printed brochure of Funeral Flowers, the business website – as well as across business cards and leaflets.
Promotion for the new business needed to ensure that the quality of her service delivery and attention to detail also came across in the quality and feel of the printing. The A4 booklets were fantastic print quality, on good paper stock with a stronger silk-laminated cover.
Business cards were 600 gsm un-coated card stock and a very minimal design focusing on the brand.
The website has a selection of the services offered such as flowers for weddings and funerals, beautifully demonstrated with good quality photography.
Dexterous Designs were proud to be on-hand to support the business each step of the way – the branding and graphic design elements were created and provided to the vehicle sign-writers in the area, and all printed media was meticulously planned and designed – from proofing stages to final print – and all sourced and provided in-house by Dexterous.
The end result is a fantastic business, with an energetic and committed business owner; someone that came to us with amazing ideas and a vision – however with only one person in the business, and so many hours in a day, the expertise and resources of our design, branding, website and print team was exactly what Sally-ann needed to make her vision a reality.
Dexterous Designs are a team that Stems of Taunton would consistently rely upon to to deliver her vision, and help her business succeed. We are pleased and proud to have helped!
We look forward to supporting the business for many years to come.
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