How Can I Boost My Presence with SEO?

First impressions last and your website’s speed is a potential customer’s first impression of your business, so for it to be responsive and loading speeds to be at a minimum is so vital. If your website takes longer than 3 seconds to load, approximately 40% of your visitors will abandon your site, and about 70% […]

The Importance of Good Quality Design and Print

In an age of technology, print marketing remains prominent and effective for businesses. It gives businesses the opportunity to reach out to their community/target consumer, whether it is through posting flyers or personally handing out business cards. Not everyone uses the internet, so print reaches all ages, specifically the older generation. Printing separates your business […]

Dexterous Designs Ltd Sponsor Local Basketball Team

Dexterous Designs Ltd are proud to be sponsoring the Taunton Tornados Basketball Club, in Taunton, Somerset. Always looking to support worthwhile causes and be active in the community, Dexterous is going to be sponsoring the local grass-roots basketball team, to help grow the sport in the area and help the team members. The club has […]

Marketing Techniques & How To Use Them

What are marketing strategies? How can you use them to your advantage? How can you use them to advertise your business? Today we will expand your knowledge about marketing strategies and feed you the information about marketing strategies to help your business succeed further.   Firstly, what is a marketing strategy? A marketing strategy is […]

E-Commerce: The Positives And The Negatives

E-commerce (just like all other business tools) has benefits and some disadvantages if not used correctly, many of which will we talk about in brief, here. If you want to know the pros and cons of electronically buying and selling your products, continue reading! What is e-Commerce? E-Commerce is electronically buying or selling products on […]

Mouth Marketing – How does it work?

The importance of branding In this day and age, your company having a good design is fundamental and necessary. It allows a business to welcome new customers, attracted by the aesthetically pleasing appearance of your branding. Whichever way you decide to advertise your business, it is crucial that your design and branding exceed expectations. Your […]

What Makes Us Somerset’s Leading ECommerce Web Developer?

If there’s one thing we’ve learnt, it’s how much we rely on online shopping. The eCommerce industry continues to thrive, quickly overtaking traditional face-to-face shopping. One of the key aspects of any successful eCommerce website is design. Your website’s design visualises the quality of your business, building customers’ trust in your brand. As an eCommerce […]

HAPPY 8TH BIRTHDAY TO US!

In the summer of 2014, our now Director Marc was working for another agency where the ownership changed, and it felt like the right time to branch out on his own and be in full control of the business and the direction. When we started, we were in a shared office environment, and there was […]

Everything You Need To Know About International SEO

International SEO deals with offering optimised content for multiple languages or multiple locations worldwide. It focuses on optimising content for different languages for the search engines. With a proper multilingual SEO strategy, people in different countries will find your website for their market in their native language. If you want to target countries with similar […]

SEO vs PPC

Everyone wants their website to rank as highly as possible when people search for terms relevant to their business. This goes without saying. Not only does this mean we are more likely to generate more traffic, but good search engine optimisation (SEO) and pay per click (PPC) will always generate more enquiries and sales. PPC […]

All You Need To Know About TikTok for WooCommerce

TikTok for WooCommerce is now available! It gives your store a platform to reach one billion plus active users on the world’s fastest-growing advertising channel. You can sync your catalogue, create videos, and track performance without leaving your dashboard. No matter the size of your business or the type of products you sell, building your […]

Dexterous Designs’ Afternoon at Bridgwater and Taunton College

Last week, on Thursday 26th May, Connor, our Lead Creative and Senior Designer, attended Bridgwater and Taunton College to watch the BA Hons Graphic Design students’ final presentations. Connor was asked to provide an industry insight into graphic design, of which Connor has plenty of!   Connor has previously worked with many large brands and has […]

Dexterous Designs’ SEO Services

Google’s long-anticipated page experience algorithm landed in May 2021, with a more a structured, data-collecting and “user centric” approach. Page experience impacts rankings, how users interact with your website, and their overall experience of it. It includes Google Search signals such as mobile friendliness, safe-browsing, HTTPS and intrusive interstitial guidelines. This update summarises metrics in […]

The Differences Between Conversational and Formal Tones

When communicating with your clients and customers there is a place for conversational tone and a place for formal tone. This article is going to differentiate the two, so you can adopt both tones into your emails, ads, landing pages, website, newsletter and other client facing communication. Conversational tone is an informal style of writing. […]

New Somerset Support Hospitality Grant Available!

A new hospitality support grant is scheduled to be made available from the 6th of January and will be open to applications for 14 days until 22nd January. The new grant will be available from the South Somerset District Council and will be funded by the Additional Restriction Grant Fund.   The South Somerset District Council are offering this […]

5 Common Myths About eCommerce Web Designers

Having a great product range is only one of the many factors that contribute to building a strong online presence for an eCommerce business. Though it can be overlooked, your website’s design and user experience can make or break the initial success of your site.  For the best results, your first port of call should […]

What makes a good eCommerce web design company?

Finding the right web design company can be a daunting task for business owners looking to create a site. With countless options available, it can be hard to know what to look for. So to help, we’ve highlighted some of the key factors that make up a good eCommerce web designer. An extensive portfolio As […]

Happy International Internet Day!

Today is international internet day!   Each year on the 29th of October is international internet day! Internet day commemorates the first electronic message being transmitted from one computer to another. In other words, a revolutionary moment in the history of technology and communication. The first electronic message was sent by student programmer Charles S. […]

Our Brand-New Company Video

We are proud to release our brand-new company video. Over the last few weeks, Joe, our resident Videographer and Adobe Premiere Pro expert, has been hard at work utilising his video creative skills to conceptualise and create this energetic and professional company video for us. We are super proud to be highlighting our range of services in this high-quality media, such […]

Our Brand-New Car!

A few weeks ago, we returned to the Kia Garage in Taunton, to upgrade our car to a Stonic 2.    We were helped by David Williams, who was knowledgeable and professional throughout the whole experience. The garage has looked after us for 4 years, so we had no hesitation in signing up again for another term with the new car. It is so refreshing […]

The Benefits of e-Commerce

Over the past year, while shops have been shut, e-Commerce sites have been both the only source of shopping for customers and the only way businesses have been able to sell these goods. E-commerce’s share of global retail trade rose from 14% in 2019 to about 17% in 2020. There are many benefits of e-Commerce websites, but with every new phase of e-Commerce, the customer expectations on […]

Dexterous Helping Businesses Get Ready for a Post-COVID Summer

On Monday 17th May, indoor hospitality and indoor entertainment, including cinemas, museums, and children’s play areas, reopened. With this, all remaining outdoor entertainment reopened and some larger events, like conferences, theatre performances, concerts, and sports events are now taking place, but restriction on the number of attendees remains as set out in the roadmap. Organised adult sport and exercise classes […]

How To Create A SEO-Friendly Blog

I recently wrote a blog article on our new blog writing services so, I thought it would be a good idea to follow it up with a few tips on how to make your blog effective and Search Engine Optimisation (SEO)-friendly (something which we, at Dexterous, can also help you with). There is an important balance to strike between effectively using keywords, and making your blog articles readable and […]

Dexterous’ Graphic Design Services

Having high-quality, professional graphic design on your website and print really takes your business’ branding to the next level. Engaging designs tell your story, communicate who you are and what your brand stands for. Whether you’re a new business in need of graphic design from the get-go to make sure your business gets off to a flying start, or a company in need of a revamp to allow you to reach […]

The Importance of Being Part of Somerset’s Business Community

Being part of your business’s community really makes you feel part of something bigger than just your business. Whether you interact on social media, attend events or are part of a network with other local businesses, it all helps to be part of something more and expand your reach. By following each other on social media, you keep up to date on […]

The Timeless Effectiveness of Print Marketing

In an age of technology, print marketing remains prominent and effective for businesses. It gives businesses the opportunity to reach out to their community/target consumer, whether it’s through posting flyers or personally handing out business cards. Not everyone uses the internet, so print reaches all ages, specifically the older generation. Printing separates your business from the internet world, where people are more likely to remember something they’ve physically read, rather than virtually. Producing print materials allows for creative […]

Pay Per Click: Helping Your Business Build an Effective Paid Media Campaign

Pay Per Click (PPC) is an advertising model that lets advertisers (you) place ads on an advertisement platform (like Google) and pay the host of the platform when your ad is clicked. It is used to drive traffic to websites, specifically webpages that are advertising a service or product. An effective paid media campaign is all about targeting correctly, reviewing and reporting metrics, and then altering the campaign based […]

The Process and Importance of Email Marketing

Email remains the main source of communication with customers. So, in terms of using emails as a marketing strategy it is the most reliable pipeline to your customers, rather than websites and socials, because you are directly sending them to your subscribers/customers, while being able to track it on a person specific basis. This being said, your website and […]

E-Newsletter: Staying Connected With Our Customers

E-Newsletters keep subscribers up to date with industry and company news, in a way that helps both parties stay connected with each other. E-Newsletters create a community feel to your business, which builds interest and trust with your customers. They give your business an opportunity to sum up their weekly news/achievements, while advertising your services and offers. Like Trustpilot reviews, […]

Trustpilot: The Importance of Reviews

The best way to bring in new customers is through the experiences of your past customers. Building a strong portfolio of reviews is essential to bringing in new business, with 63% of shoppers being more likely to purchase your product when you have online reviews in place (MyCommerce.com).      The particular review platform that we, at Dexterous Designs, use is Trustpilot. It is “a digital platform that […]

Schemes in Somerset To Help Build Your Business

Last week, we wrote about the Government Restart Grant, so it’s only fitting to focus on the workshops and schemes that Somerset West and Taunton specifically offer, both post-COVID-19 related and not.   There are several support schemes to help local start-up businesses in Somerset, and after the year businesses have had (particularly small ones) we thought it a good idea to highlight some of the schemes on offer […]

How Will the Google Page Experience Update Impact Your Website?

Google’s long-anticipated page experience algorithm update is landing in May 2021, with a more a structured, data-collecting and “user centric” approach.      What is Page Experience?  Page experience impacts rankings, how users interact with your website, and their overall experience of it. It includes Google Search signals such as mobile friendliness, safe-browsing, HTTPS and intrusive interstitial guidelines.   The new update will also include, metrics in Google’s Web Vitals, […]

Why you should start selling online

Why you should start selling online

E-Commerce websites and online retail have been growing for years, and now more than ever, it’s booming! With every new phase of e-Commerce, customer expectations increase and this raises the bar on how a website needs to look and perform. A good e-Commerce website will offer an appealing welcome and provide information quickly to the […]

Ecommerce: drive it home for Christmas

Ecommerce: drive it home for Christmas

By a show of hands, how many of you can say that you’ve spent too much money during this pandemic without even leaving the house? Oh, you too. Well, we know that Covid can be blamed for many things since February, and the easiest statistic we can throw it under the bus for is the […]

Using Analytics to Understand who your visitors are

analytics

Who are your visitors really? We all know who we think our visitors (and hopefully customers are), we all know who we’d like our visitors to be (future customers) but who are they really? What might surprise you is that there is often a disconnect between who you think your customers are, and who they […]

Getting the most from third party rating and reviews services

Getting the most from third party rating and reviews services

You’d be hard-pressed to find a business that doesn’t see the value in ratings, reviews, and testimonials. When you’re looking to book a holiday or a restaurant I imagine TripAdvisor is always one of the Google results you end on and you can bet your life that the owner is all over it as a […]

A Covid Black Friday

di website builder

A Covid Black Friday – Are you prepared? 2020 has been a hell of a year for anyone, at this stage it seems no matter the country you’re in your daily life has been effected by the COVID-19 Pandemic. With only New Zealand and North Korea claiming to have complete control over their cases and […]

A guide to launching your new website!

A guide to launching your new website!

When launching a new website, there’s a lot to think about! From updates and maintenance to categorising media files, it can be a stressful process if not handled professionally. So, what do you need to think about before launching the next phase of your business? Many business owners can get flustered at this stage of […]

How do I measure website traffic?

How Do I Measure Website Traffic?

Before we start talking about how to measure website traffic we should probably explain what ‘Website Traffic’ is… Website traffic is essentially just the users/visitors to a specific website. We usually tend to measure this in ‘visits’ or ‘sessions’ and this helps to give a great indication of your websites online presence and how many […]

Face masks required in UK shops

Face Masks Required in UK Shops

As of the 24th July, it will be mandatory for anyone visiting a shop in the UK to wear a face mask. With this new regulation in place, if you fail to wear a face mask and oblige with the new laws you could be fined up to £100. The aim of the new regulation […]

Should I update my business’ brand?

Should I update my business' brand

The key to a successful business is how unique its brand is. When a business has a brand that stand out, it’s far easier to gain new customers. Why? Your business will stick in a customer’s head when you have outstanding design as it reflects the professionalism of your business. A brand is just as […]

Should I get an e-commmerce store on my website?

Should I get an e-commmerce store on my website

An e-commerce store allows businesses to sell products online. Why is this useful? It allows businesses to gain more customers both locally and overseas. Since an online store can be accessed from anywhere in the world, it’s the next big step to expanding your business. Have you implemented this yet? If not, what are you […]

Why is being active on social media so important?

Why is being active on social media so important

At the moment, the best way for a business to gain new customers is through social media. Using these platforms allows a business to connect with past and potential clients for free with no commitments. If your business isn’t using social media, why not? Now that businesses are unable to have a physical presence in […]

Tips on how to run a business efficiently!

How to run your business efficiently

Many businesses struggle to find the perfect balance between new customers and existing customers. Why? Every business wants to keep their customers happy but they also need to keep generating new customers to ensure that they can run efficiently. How can you do that successfully? We recently touched upon the pros and cons of home […]

What are the best ways to advertise my business?

What are the best forms of advertising for my business

Businesses need to make a good first impression.  Whether you prefer printed or digital material, everyone accepts that if you don’t put yourself out there, your business will never get noticed. So, do enough customers know about you? In this age of social media marketing, there is no such thing as enough advertising. Your business […]

Which printed products will help my business?

Which printed products will help my business

Which printed products are you considering purchasing for your business? It can be hard to know where to start when building a new brand but it’s not impossible! The main thing is to do research into what others in your industry purchase. Once you have an idea on that, every product you buy is an […]

Why is PR so important for a business?

Why is PR so important for a business

The most important aspect of a business isn’t simply the amount of money it makes! Cashflow is obviously key to survival and your clients need to buy your services, and a business needs to make a profit – but there are many other factors in how the business is perceived that can help you succeed […]

The reasons why e-newsletters are so useful

The reasons why e-newsletters are so useful

An e-newsletter can help a business to stay in the limelight of their clients. Whether you are currently working with a customer, trying to expand your client base or trying to do new work for old clients, an e-newsletter can remind your customers of the great work you did for them. What are you waiting […]

How can I optimise my website speed to gain more customers?

How can I optimise my website speed to gain more customers

Customers do not like to be kept waiting. Whether they are in store or on your website, your customers expect the best service. The speed that your website loads contributes to this since it provides a first impression of how much you care for your online market. How fast is your website? Could it be […]

Should I invest in e-Marketing?

Should I invest in e-Marketing?

Advertising is everything in a business’s survival nowadays. Whether that’s pop-up adverts on Google pages or a newsletter sent out to all of your clients, you would be amazed at the benefits that e-marketing can bring. So why wait?  Find out how we can help advertise your business today! In a report conducted earlier this […]

Am I getting noticed in search results? – How “BERT” can help

Am I getting noticed in search results - How BERT can help

People never get tired of using the Internet. Did you know that approximately 63,000 searches are conducted on Google every single second? For that reason, you need to make sure that you are at the top of search results now! Find out how we can help before you miss more customers…   “BERT” is an update […]

Business Reviews – Do I use them correctly?

Business Reviews - Do I use them correctly

Business Reviews are the key to a business expanding and gaining more clients. When your business is trusted, people will be more likely to use your services over other businesses like yours. Can you afford to miss out on more customers? In the competitive world of business, it can be difficult to maintain a steady […]

Professional Business Printing – Is it worth the effort?

Professional Business Printing

In an ever-growing business world, you’d be foolish not to grab hold of the opportunity to market your services… from business cards to leaflets about your services, we can help you to print adverts that will make your business thrive; all you have to do is ask! There are so many ways for you to […]

Social Media – Time to embrace the business

Social Media - Time to embrace the business

Social Media is currently one of the largest industries around the world. Boasting approximately 45% of the world as it’s users, now is the time to jump in and make sure your business is booming. In the UK alone, there are 45 million social media users currently active on one of the many platforms available […]

How can SEO help my business?

How can SEO help my business

Everyone wants their website to rank as highly as possible. This goes without saying. Not only does this mean we are more likely to generate more traffic, but it will also help generate more inquiries and sales. Anyone can pay to be at the top of Google and there is a place for that. But in the […]

The importance of good branding

The Importance of Good Branding

Your brand is much more than just a logo, slogan or symbol… it defines your business. The purpose of good branding Good branding is essential to a professional business because of the huge impact it has on the company as a whole. Branding defines the way that people, and more importantly your customers, view your brand. […]

Stock photography: the pros & cons

Stock Photography The Pros & Cons

Images are a very important aspect of branding and marketing. For this very reason you should always spend some time making sure you have the correct images to represent your company clearly and in high quality. Stock photography is a very commonly used way of doing this as there are millions of stock images online […]

What is the most popular colour for design?

What is the most popular colour for design

When browsing through the web you will probably notice that one colour sticks out more than any other – that colour is blue. Go and Google something, then take a look at your Facebook news-feed, then go check out Twitter, now take a look at LinkedIn. you should notice a very obvious pattern, there is […]

What is google algorithm for SEO?

What is Google Algorithm for SEO

Google is constantly updating its algorithm, but how does this affect your Search Engine Optimisation (SEO)? To answer this question we first need to understand the Google algorithm and why they update it so often, but firstly, if you’re wondering what the heck is SEO? Then be sure to check out our recent article HERE […]

Email marketing: why you should get involved

Email Marketing Why You Should Get Involved

Email marketing may be the sales driving service that you are missing out on… Marketing your brand and products online is more important than it ever has been and there are many ways you can do so. Lots of businesses have turned to social media as a way of getting their company image out there […]

What is SEO?

What is SEO

We get asked by a lot of our customers ‘What exactly is SEO?’ Let’s help give you a bit of an insight into a topic that nearly everyone has heard of, but may not understand… SEO stands for ‘Search Engine Optimisation’ and to put it simply it is the idea of optimising a website so […]

How to grow your business online

Grow Your Business

Building an online business isn’t easy, and there are some hard realities that you will need to get to grips with! In this article, we will go through how you can understand your market and give you some tips that will help you grow your business and expand your audience. You may have heard some […]

Using Instagram as a business

Using Instagram as a Business

Instagram is now one of the most popular social media platforms with over 700 million monthly active users, so why not get involved with your business? 50% of brands have already set up an Instagram account for their business and 80% of people who use the platform follow at least one business whether it be local or […]

The new Dexterous Designs branded car!

Dexterous Designs Car

Look out for the New Dexterous Designs Car in Taunton, Somerset and across the South West! It’s been a fantastic journey growing our business in the last 3+ years, and as we continue to recruit and move from strength to strength in our market, we are extremely proud to have recently taken the plunge to […]

7 Reasons to use Google AdWords.

7 Reasons to use Google AdWords.

One of the most common questions we get asked is ‘how can I improve my websites ranking in Google search results?’ There are many ways to help, but one of the most effective is through Google AdWords. Here are our top 7 reasons to use Google AdWords. 1. Google AdWords is immediate As soon as […]

Google to rank websites based on facts not links

Google Rank Websites

The way that Google Ranks work is ever-changing and it’s latest proposed change could re-shape the results we see when searching the web as explained by Hal Hodson in this article taken from New Scientist.com The trustworthiness of a web page might help it rise up Google’s rankings if the search giant starts to measure […]

Can a motion graphics video get your business message out there?

Motion Graphics Video

Why Consider A Video? We all respond differently to different marketing messages. Some of your customers prefer to read and digest text and data, some will prefer lovely images. One of the growing ways to get your message out there and visible, is to use a Motion Graphics Video. Relatively low cost, but eye-catching and […]

Resources for customer retention

Customer Retention

Another fantastic piece on Customer Retention, this time it’s Gregory Cioiti. Gregory is the Marketing Director of Helpscout. This article explains customer loyalty, something everyone in business needs to take seriously. We all know that earning customer loyalty is an uphill battle, but it is always going to be worth the effort There is a […]

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