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Value added tax
VAT is a consumption tax based on the added value to goods and services. It was set up in 1973 as a result of Britain entering the European Economic Community. VAT is the third-largest source of government revenue after income tax and National Insurance.
It is a general tax applied to all commercial activities involving the production and distribution of goods, including print, and is charged as a percentage of the price to the customer.
It is important to know which print products are VATable and which are zero rated. The following table shows which printed items have a standard rate of VAT and which are VAT free.
| Zero Rated | VAT Rated |
|---|---|
|
Books |
Business Cards |
|
Booklets |
Calendars |
|
Brochures |
Certificates |
|
Catalogues |
Compliment Slips |
|
Colouring Books (Children's) |
Coupons |
|
Comics |
Delivery Notes |
|
Directories |
Diaries |
|
Flyers* |
Envelopes |
|
Journals |
Exhibition Stands |
|
Magazines |
Greeting Cards |
|
Manuals |
Gift Vouchers |
|
Maps |
Forms |
|
Menus |
Invitations |
|
Sheet Music |
Invoices |
|
Newspapers |
Labels |
|
Orders Of Service |
Laminated Products |
|
Pamphlets |
Letterheads |
|
Price Lists (Without an Order Form) |
Manuscripts |
|
Recipes |
Medicals Records |
|
Sports Programmes |
Order Books or Forms |
|
Timetables |
Postcards |
|
Travel Brochures |
Posters |
|
|
Presentation Folders |
|
|
Price Cards and Tags |
|
|
Questionnaires |
|
|
Roller Banners |
|
|
Stationery |
|
|
Table Talkers |
|
|
Tickets |
|
|
Vouchers |
Some printed products that are zero rated may still be charged VAT if they have or can be used for any of the following:
1. Voucher of Admissions
VAT is chargeable if your print product, e.g. a flyer or leaflet, is used as admission to premises, for example using the words ‘free admission with this leaflet’.
2. Discount Usage
VAT is chargeable if your print product is used to obtain a discount on goods or services, for example using the words ‘25% off with this flyer’.
3. Writable Area
VAT is chargeable if your printed product has an area designed to be written on. For example, invitations, certificates, postcards or forms. To be charged, this area must cover at least 25% of the artwork.
4. Writable Booklets
All books and booklets are exempt from VAT charges unless they are designed and printed to be written in, for example diaries, calendars and record books.
For more info, visit the HMRC website here
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We enjoy learning about you, your businesses, and your unique selling points. You are experts in what you do and we are experts in website design making sure we will represent your business perfectly online. We build a working relationship so we can provide an outstanding website solution
Good Design is essential, in every touch-point for your customers. Eye-catching website design is just the beginning. A good design needs to be consistent across social platforms, documents, online presence, printed goods – all which help keep you visible
From custom characters and illustrated brand assets, to personalised infographics. We can help breathe life into your project whether it be purely aesthetic or creating engaging visuals to communicate complex information. Speak to our in-house illustrator today to talk through your project
As creative designers we understand the impact that a well thought out design, and high quality piece of print or promotional material can have on potential customers. It is important to make a great first impression and the look and feel of a piece of printing can influence the perception of your business
Your site needs to rank as highly as possible, more now than ever – so that when people are searching they will find you! This goes without saying. Not only does this mean you will generate more traffic, but it will also generate more enquiries and lead to sales
Whether you are a new business in need of a Brand Identity, or an existing business looking for a refresh or new direction, we can help. Your Brand defines you and your business and helps you to stand out from the competition. Competitor Analysis and Market Research for your sector and target market are a key part of the process
Dexterous Designs Ltd 6a East Reach, Taunton Somerset, TA1 3EN
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