An SSL Certificate (Secure Sockets Layer) is encryption technology, originally created back in the 1990s.
An SSL Certificate provides an encrypted connection between the users web browser and the website server, to keep private information secure.
It is common on an e-Commerce store as customers will be filling in private and personal details, and perhaps payment information. Consumers will often expect to see this type of security and figures prove the e-Commerce sites that decide not to use an SSL certificate can lose potential business and customers.
Adopting an SSL certificate is becoming more and more important on all types of websites (not just e-Commerce websites), especially when Google now tell you they will give you some ranking credit for having an SSL; this makes us all take note!
Until fairly recently getting an SSL certificate would have been more costly. However, due to the rapid transformation of the web it has made converting to a secure URL with an SSL certificate not only more affordable but also more practical. At Dexterous Designs we can help you through the whole process. Contact Us for more information